8:30-9:00 DATA PRIVACY AND THE
IMPLICATIONS FOR HEALTHCARE TECHNOLOGY CONTRACTS
9:00-10:00 MANAGING THE LEGAL
RISKS OF SOCIAL MEDIA WITHOUT LETTING THE LEGAL
RISKS MANAGE YOU (Mayo
10:00-10:30 COVER YOUR ASSESTS WITH
PAPER (St. Jude Medical)
MEDICARE AND MEDICAID FRAUD (Robins, Kaplan, Miller & Ciresi)
11:30-12:30 LUNCH (provided)
DEVICE MARKETING – KEY CHALLENGES AND PRACTICAL SOLUTIONS (Boston
LAW CHANGES (Medtronic)
IN HEALTHCARE (Robins, Kaplan, Miller & Ciresi)
ADVICE FOR SUPPORTING CLINICAL ACTIVITIES (Covidien)
NETWORKING (drinks and appetizers
AND THE IMPLICATIONS FOR HEALTHCARE TECHNOLOGY
changes to HIPAA have further heightened controls surrounding data privacy and
security in the healthcare world.
This session will address changes and implications to business
relationships and contracting that involves protected health
Clinic: Bruce E. Goff and Tami R. Boehne
Goff holds a JD and an MBA. He has
a background in project management, IT procurement, and has been in legal
counsel or leadership roles related to security, privacy, and IT procurement at
Thomson Reuters, Ingenix (Optum Insight), and Mayo Clinic.
R. Boehne, JD is a Senior Contract Portfolio Manager for IT Contracting. Ms.
Boehne graduated from St. Olaf College, Northfield Minnesota and Hamline
University School of Law, St. Paul, Minnesota. In addition to her role at Mayo, she has
worked as associate general counsel of a national medical association and
has a background in technology contracting, privacy, and intellectual
THE LEGAL RISKS OF SOCIAL MEDIA WITHOUT LETTING THE LEGAL RISKS MANAGE
Clinic is one of the world’s most well-known and respected healthcare brands,
and operates in one of the world’s most regulated industries, where missteps can
not only lead to brand disaster, but government fines and patient lawsuits. Yet
Mayo Clinic is at the forefront of the social media revolution, active on
Facebook, Twitter and Youtube, urging the healthcare industry to invest in
social media, and encouraging its employees to tweet, facebook and pin. Hear
from Mayo’s in-house counsel how Mayo’s in-house social media team and in-house
legal team collaborate to manage legal risks, and how to effectively draft
social media policies that manage legal risk while still allowing clients to
effectively leverage this important medium.
need an app for that, pronto!
have changed the way we communicate and do business. Moreover, with nearly 1 million
smartphone apps available to consumers, virtually every company is feeling the
pressure to be front and center in the mobile space. So it’s only a matter of time before
your client comes to you and asks you to help sort through the legal issues of
bringing an app to market. A panel
of experts from Mayo Clinic will help you issue spot many of the key issue
you’ll need to think through when your client tells you that they want to move
into the mobile space.
Clinic: Daniel S. Goldman, Bruce E. Goff, and Tami R.
Goldman is the past Chair of Mayo Clinic's business law practice group, which
oversees the corporate law, contracting and intellectual property functions
of the Mayo Clinic legal department. Dan's practice includes advising in the
areas of business transactions, virtual medicine and e-health, privacy,
copyright and trademark, and print and web publishing. Dan is also the legal
advisor for Mayo Clinic's industry-leading social media efforts, and is a
member of Mayo Clinic's brand management executive committee. Prior to joining
Mayo Clinic in 2001, Dan practiced with the Jenner & Block and Pattishall,
McAuliffe law firms in Chicago.
YOUR ASSETS WITH PAPER
relationships of companies serving the healthcare industry can run the gamut
from design and development agreements and supply agreements, to clinical trial
agreements and consulting agreements; each with its own particular opportunity
for exposure. We will explore these
areas of potential exposure and risk.
Jude Medical, Inc.: Irene Eckert, J.D., M.B.A., intellectual property attorney
and Jamie L. Sandler, J.D., M.B.A., commercial
L. Sandler, J.D., M.B.A. is a commercial attorney with St. Jude Medical,
primarily responsible for supporting the legal and contract needs of Supply
Chain, R&D and Global IT. Most
of her career has been focused on software technology. Prior to joining St. Jude Medical, Jamie
worked in the legal department of Kroll Ontrack, a global legal technology
company headquartered in Eden Prairie, Minnesota. Jamie earned her J.D. from Hamline
University School of Law and M.B.A. from the University of St.
AND MEDICAID FRAUD
session will discuss the Government’s use of the False Claims Act (FCA) as part
of its efforts to reduce and prevent Medicare and Medicaid fraud. The Justice
Department (as part of its Health Care Fraud Prevention and Enforcement Action
Team initiative with the Department of Health and Human Services) has used the
FCA to obtain more than $10.7 billion since January 2009 in cases alleging fraud
against federal health care programs.
Kaplan, Miller & Ciresi: Christopher Madel,
Madel is a partner at Robins, Kaplan, Miller & Ciresi L.L.P. and is Chair of
the firm’s Government and Internal Investigations Group. Chris represents
corporations and individuals in complex civil litigation, including “bet the
company” class actions, multidistrict lawsuits, arbitrations, and handles
matters involving myriad aspects of alleged white-collar crime
DEVICE MARKETING – KEY CHALLENGES AND PRACTICAL SOLUTIONS
session will discuss key issues facing manufacturers and distributors when
marketing medical devices with an emphasis on the risks of off-label
promotion. Led by an experienced
in-house business unit lawyer, this session will provide practical insights into
these issues along with real-world steps companies can take to manage these
Scientific Corporation: Chris Hughes, Senior Corporate
Hughes is Senior Corporate Counsel for Boston Scientific’s Interventional
Cardiology business which has over $2B in annual sales. For over 10 years, Chris has been
advising businesses within the Company on a wide range of issues including
advertising and promotion, fraud and abuse, sales contracting, pricing,
field actions and vendor contracting.
Prior to joining Boston Scientific, Chris was an associate in the
Corporate Finance group at Faegre & Benson’s Minneapolis
presentation will discuss the America Invents Act (AIA) and recent patent
law-related case law from the Federal Circuit and United States Supreme
Court. The major statutory
provisions of the AIA will be presented and compared to the prior patent
statutes. Recent caselaw
regarding “Public Use”, Patentable subject matter, exhaustion and inventions in
employee agreements will be reviewed.
Greg McAllister, Principal Patent Counsel; Courtney Nelson Wills, Principal
Legal Counsel; and Scott Bardell, Principal Patent Counsel
McAllister is a Principal Patent Counsel for Medtronic, Inc. He represents its AF Solutions business
in intellectual property matters, including patent procurement, dispute
resolution, and due diligence investigations. He holds engineering degrees from the
Massachusetts Institute of Technology and the University of
California-Berkeley and received his J.D. from the University of Minnesota Law
School. He is admitted to the
Minnesota and Arizona bars, and registered to practice before the U.S. Patent
and Trademark Office.
Nelson Wills is Principal Legal Counsel for Medtronic’s Cardiac Rhythm Disease
Management Division. She advises
her clients on all aspects of medical device law and IP issues. She holds a Chemical Engineering degree
from the University of Minnesota and received her J.D. from the University
of Minnesota Law School. Prior to
her role at Medtronic, she worked as a patent litigator at Fish &
Richardson, P.C. and clerked for the Honorable James B. Loken, Chief Judge
of the Eighth Circuit.
Bardell is Principal Patent Counsel for Medtronic’s Cardiac Rhythm Disease
Management (CRDM) Division.
He supports Medtronic’s CRDM business in IP transactions, due
diligence matters, and patent procurement.
He holds a Chemistry degree from Illinois State University and a JD
from The John Marshall Law School.
He is admitted to the Minnesota and Michigan bars, and is registered to
practice before the U.S. Patent and Trademark Office. Prior to his role at Medtronic, he
worked as a patent attorney at 3M and The Dow Chemical Company.
session will discuss recent developments in antitrust as it relates to providers
and payors such as price-reducing bundled discounts, exclusive dealing,
most-favored nations clauses, and anti-tiering or anti-steering
Kaplan, Miller & Ciresi: Jennifer Robbins, Associate
Robbins is an associate in Robins, Kaplan, Miller & Ciresi L.L.P.’s Business
Litigation Group. Jenny represents clients in a variety of matters, including
government and internal investigations, white-collar criminal defense,
class-action defense, multidistrict litigation, and contractual
ADVICE FOR SUPPORTING CLINICAL ACTIVITIES
session will provide useful advice for supporting clinical activities including
managing cross-border/multi-location clinical teams, documenting the clinical
studies outside of the United States, understanding US Clinical cost structures,
Medicare Secondary Payor Rule and subject injury and easy, good to know
Alex Peters, Associate General Counsel
Associate General Counsel – Vascular Therapies for Covidien LP, Alex is
responsible for commercial legal support of Covidien’s domestic Peripheral
Vascular business. Alex is also
responsible for legal support of all Covidien LP’s domestic and international
clinical trials in the arterial, venous, neurovascular and hypertension
areas. Alex and her team provide solutions-based, risk-adjusted, practical legal
advice in a dynamic internal and external business environment. Prior to joining Covidien, Alex worked
for Minnesota-based Medtronic, Inc., as Principal Legal Counsel – Mergers &
Acquisitions (5 years) and most recently as Director of Medtronic’s Global
Anti-corruption Program. Alex is a native of Minnesota, where she lives in
Southwest Minneapolis with her four children.
Standard CLE credits applied for | Event Code: TBD
is not available for this event.
MSBA Member: $70
MSBA Member: $80
to Register: September
is now closed. You can register by phone by calling Nicole at
612-278-6336, or you can register at the door on the day of the event.
more information about the MSBA Corporate Counsel Section? Visit our website for
news on upcoming CLEs, events and activities!
to cancel? Please see our cancellation policy .
Nicole Battles | 612-278-6336 | email@example.com